concept scope
Illustration
Branding
Visual Identity
This is a brand identity concept design for Cloudy Bakery, a friendly neighbourhood bakery. The goal was to create a warm, approachable visual system inspired by soft clouds and sweet wild cloudberries.
The design aims to reflect the bakery’s modest, artisanal nature—delivering a cozy, comforting, and everyday feeling.
Instead of a formal or overly polished look, the visual language stays fresh, relaxed, and welcoming, which is perfect for a cozy local bakery that connects easily with people.
Cloudberry Orange
Oat Cream
Arctic Moss Green
Baked Caramel